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adidas x Real Madrid x FARM Rio Collection Unveiled
adidas has teamed up with Real Madrid and Brazilian fashion brand FARM Rio to launch a vibrant new collection celebrating the connection between Brazilian culture, football and one of Europe’s most successful clubs. Unveiled on 13 October 2026, the adidas x Real Madrid x FARM Rio collection combines the Spanish club’s iconic identity with bold tropical designs inspired by Brazil’s natural landscapes and creative heritage. The collaboration reflects the longstanding relationsh


Liverpool and adidas unveil European-inspired 2026/27 third kit
Liverpool FC and adidas have unveiled the club’s new third kit for the 2026/27 season, with the design paying tribute to the Reds’ famous European nights at Anfield. The new shirt features a predominantly black design with rich maroon detailing and metallic silver accents, combining Liverpool’s European heritage with a modern adidas Originals aesthetic. A subtle all-over graphic has been incorporated into the jersey to represent the energy and atmosphere created by Liverpool


Stormzy’s #Merky FC Cup Returns With New York World Cup Prize
#Merky FC’s flagship tournament is set to return. #Merky FC, a football careers programme managed by Stormzy and sportswear giant adidas, will host the #Merky FC Cup on May 31st. The tournament will see teams of three compete against each other at #Merky FC’s home venue, Selhurst Sports Arena. The winning team will be taken to New York City for this summer’s World Cup. Stormzy said… “the #Merky FC Cup is about creating opportunities for young people to come through, express
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